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Celebrate the Season: Santa’s Wonderland returns to Bass Pro Shops and Cabela’s with FREE photos with Santa
- Updated: November 12, 2022

Experience with Santa, giveaways, games and activities all part of the holiday tradition beginning Nov. 5 with Santa’s arrival parade
SPRINGFIELD, Mo. – Santa’s Wonderland – the ultimate free family Christmas event – is returning to Bass Pro Shops and Cabela’s stores across North America this holiday season. In 2022, Bass Pro Shops celebrates 50 years of helping families make special memories that last a lifetime. This year, millions of kids and families will experience the magic of Christmas at the retailer and receive a FREE 4×6 studio-quality photo with Santa. Scheduling a time to visit Santa is now more convenient than ever with FREE online reservations.
Timeless Holiday Memories
The magic begins with Santa’s arrival on November 5. Families are invited to a festive, FREE Christmas parade in the store’s parking lot with fun giveaways, carols and magical fun building up to Santa’s arrival from the North Pole.
Every holiday season, Bass Pro Shops and Cabela’s transforms its stores into a festive wonderland with fun and games. Families who visit Santa receive a free 4×6 studio-quality photo, as well as a free customized digital video they can share on social media. Bring the whole family to create unforgettable memories.
Free Online Reservations
Reservations are recommended and can be made seven days in advance. To learn more, and make a reservation, visit www.basspro.com/santa or www.cabelas.com/santa.